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The Little Red Writing Book: 20 Powerful Principles for Clear and Effective Writing (International Edition) - Softcover

Royal, Brandon

 
9781897393208: The Little Red Writing Book: 20 Powerful Principles for Clear and Effective Writing (International Edition)
Softcover
ISBN 10: 1897393202 ISBN 13: 9781897393208
Publisher: Maven Publishing, 2012
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This book is based on a simple but powerful observation: Students and young professionals who develop outstanding writing skills do so primarily by mastering a limited number of the most important writing principles, which they use over and over again. What are these recurring principles? The answer to this question is the basis of this material. Twenty classic writing principles are showcased within the book's three main sections and exercises are interwoven throughout the material.

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From the Publisher:
This book is suitable for high school and college students wanting to master the basics of expository writing, as well as any individual wanting to improve his or her core essential writing skills.
From the Author:
This book is suitable for high school and college students wanting to master the basics of expository writing, as well as any individual wanting to improve his or her core essential writing skills. Topics covered include:

Part I - Structure:
1. Write With a Top-Down Approach, 2. Break Things Down, 3. Use Transition Words, 4. Review the Six Basic Writing Structures, 5. Keep Like Things Together

Part II - Style:
6. Support What You Say, 7. Personalize Your Examples, 8. Keep It Simple, 9. Cut Down Long Sentences, 10. Eliminate Needless Words, 11. Gain Active Power, 12. Favor Verbs, Not Nouns, 13. Use Parallel Forms 14. Capitalize on Sentence Variety, 15. Choose an Appropriate Tone, 16. Keep Your Writing Gender Neutral

Part III - Readability:
17. Capitalize on Layout and Design, 18. Employ Readability Tools, 19. Use Headings and Headlines, 20. Go Back and Rework Your Writing

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  • PublisherMaven Publishing
  • Publication date2012
  • ISBN 10 1897393202
  • ISBN 13 9781897393208
  • BindingPaperback
  • Number of pages140
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