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Teamthink: Using the Sports Connection to Develop, Motivate and ManageA Winning Business - Softcover
The first book to use colorful sports anecdotes as business tools, TeamThink illustrates the importance of skills that athletes take for granted--training, leadership, coordination, and motivation--and provides valuable wisdom on how to make business objectives as clear as any goal line.
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From Publishers Weekly:
American businesspeople have traditionally peppered speeches and conversation with sports metaphors. Here, Martin, CEO of Cal-Surance, a California insurance firm, urges business leaders to look beyond the jargon and adopt the techniques that make the difference between winning and losing in athletic competition. He advises executives to state their mission clearly; to develop "a positive corporate culture"; to lead rather than to manage; to use great care when selecting players for their team--keeping the best ones and eliminating those who don't fit in; to motivate the team well; and, above all, to cultivate a winning attitude. Although much of Martin's program is not original, couched in sports terms, it could score a touchdown. Fortune Book Club selection.
Copyright 1993 Reed Business Information, Inc.
Copyright 1993 Reed Business Information, Inc.
"About this title" may belong to another edition of this title.
- PublisherPlume
- Publication date1994
- ISBN 10 0452272130
- ISBN 13 9780452272132
- BindingPaperback
- Number of pages320
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